Every render I deliver goes out with the same thing attached: a short note. Five lines, never more.
What changed since the last version. Which of their comments I addressed, and how. What I decided on my own, and why. One thing to look at first. What happens next.
Sounds like nothing. It's the single most rebooked-for habit I have.
Because here's what the client experiences without it: a file lands, they open it, and they have to reconstruct the whole conversation to judge it. Did he fix the thing I mentioned? Is this the final one? What am I supposed to say?
The note removes all of that. They read five lines, they know what they're looking at, they know what to do. Approval takes minutes instead of days.
And underneath the speed is the real effect: you look like someone who's in control of the project. Clients don't rebook the best render. They rebook the person who made the project feel easy.
Five lines. Every time.
– Moritz
Tiny tactical tip:
Save the five headings as a template right now: Changed / Addressed / Decided / Look first / Next.
Fill it in for your next delivery before you attach the file. It takes three minutes and the client will notice it more than the render.
